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Brand protection

Brand and reputation are an organization’s most valuable and vulnerable assets. Brands embody and encapsulate everything a business does, and its customers expect. With the growing value of brands comes the increased need to protect against legal, financial and operational impacts arising from in-market incidents and crises – from product recalls to marketplace remediation and more.

Trusted by the world’s leading brands and most relied on businesses, Sedgwick is the market-leading provider of best practice recall, remediation and retention solutions.

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In an increasingly complex and regulated world, being prepared for risks is essential, having the capabilities to act quickly and effectively is critical.

Operations in North America and Europe


We work across all industries to manage risks and minimize impacts.

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No matter the complexity of the challenge, Sedgwick’s brand protection experts are here to help.


A network of reliable partners

Sedgwick’s brand protection solutions are deliberately scalable and customizable. This allows us to pivot to meet unique needs and challenges. We can combine our decades of experience and expansive in-house solutions including external experts such as crisis management public relations agencies and business consultancies, industry groups, insurance companies, law firms and regulators in any combination needed. Together, we effectively and efficiently resolve any business and product crisis.

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